The ruling BJP plans to reach out to beneficiaries of various welfare schemes to seek votes in the upcoming assembly election.

BJP state chief Madan Lal Saini told ET that the party has identified 51 lakh people across Rajasthan who have benefited from the schemes of the state government.

“Party workers will light up kamal diya (lotus lamps) at their houses simultaneously on October 21. This will spread good word for the government in the vicinity of the beneficiaries. We will form teams at booth level to carry out this activity,” he said.

The exercise is being seen as a counter to the Congress party’s mass contact programme which began on October 2. The Congress has told its workers to carry out a doorto-door campaign and raise donations besides apprising people about the government’s “failure”.

According to people aware of the matter, BJP national president Amit Shah has asked the party’s state unit to establish direct connect with the electorate and propagate the good work done by the government.

“District-level workers will be asked to target beneficiaries of various schemes such as loan waiver, crop insurance, concession in educational fee and also those who got government jobs during this regime,” said a BJP leader, who did not wish to be identified.

Last month, the state government had organised public dialogue programmes where Chief Minister Vasundhara Raje interacted with beneficiaries among Scheduled Castes, Scheduled Tribes and newly recruited teachers.

“The state government has given 3.5 lakh government jobs, waived loans of over 30 lakh farmers and covered 1.6 crore people under the Bhamashah Swasthya Bima Yojana (health insurance). It’s payback time for them,” said the BJP leader.

 

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